You are browsing the archive for August 2010.
Many companies involved in e-commerce spend too many man-hours per month manually merchandising their online store. They spend time associating products under headings such as “you may like” or “goes well with”. The problem with this is, that as well as costing time and money, any recommended products are static …
PredictiveIntent, a UK-based provider of best of breed behavioural recommendation and merchandising solutions for online retailers, have enabled niche global online retailer Musicademy.com to accurately target their visitors with relevant products and content, whilst reducing operational costs through automated merchandising. The PredictiveIntent technology is assisting with ~47% of visitor …
