PersonalMerchant not only personalises online stores to dynamically adapt according to visitor behaviour to increase conversion, but also enables a personalised marketing strategy to reach out beyond the store to other digital touch points.

Our API’s enable any 3rd party system to call communicate with the PersonalMerchant service to obtain personalised content, product and advertising suggestions, however we have created a number of quick to enable extensions to simplify connectivity to popular 3rd party applications.