Understanding how well personalisation is performing on your site is key to ensuring visitors and customers are receiving the most relevant experiences as well as ensuring PersonalMerchant is delivering a fantastic return on investment.

Every customer can log-in into a powerful online reporting service which provides invaluable periodical analysis of information such as:

• On-site and off-site search trends.

• First time and returning visitor behaviour.

• Impact of personalisation on Conversions, Buy distance, AOV, Frequency and Revenue.

• Results of split testing of different personalisation logic configurations.

• Differences in multi-site, multi-currency implementations.